Brand Identity

Realty Brand

Klein Group is a new real estate group out of Indianapolis, Indiana. They specialize in residential real estate, aiming to provide exceptional customer experiences while helping their clients navigate the property market. They wanted a modern & approachable yet timeless & professional logo. The design features an angled rooftop, which evokes a sense of nostalgia, while the letterforms below represent the foundation of a house. Overall, it conveys the feeling of coming home.

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